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Thursday, Mar 5, 2015

Amanda Reardon

readingblogs

Blogging: 7 Tips to CORRECTLY Tie Into Social Media

With your help, your client has become an online social guru and is seeing awesome results. But, if their blog is not correctly tied to their social media, then those results may never get to the next level. Julia McCoy provides an extensive list of tips to correctly tie blogging and social media together.

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Thursday, Mar 5, 2015

Amanda Reardon

Converge TV Advertising and Digital Video in 3 Steps

TVandtablet

If your clients use video in their marketing campaign, you should discuss converging their TV and digital video strategies. As video can be costly to produce, converging TV and digital can save money, increase reach and create a more cohesive message.

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Thursday, Mar 5, 2015

Jessica Helinski

What Managers Should Put on the Sales Meeting Agenda

CRM meeting

Sales managers, are your meetings an inspiration or an obligation for your sales team?

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Wednesday, Mar 4, 2015

Kathy Crosett

Mobile Web Delivers 18% of Magazine Audience

tabletshoppermale

The Association of Magazine Media (MPA) launched Magazine Media 360 last year in an attempt to accurately measure changes in magazine readership. If you’re selling magazine media, you may be cheered to know researchers have reported audience growth, especially on the mobile front.

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Wednesday, Mar 4, 2015

Kathy Crosett

Are Poor Soft Skills Holding You Back?

politeskills

Training budgets are tight these days and often overlook the importance of soft skills .Janet Spirer, at SalesTrainingConnection, emphasizes that developing good soft skills can help you increase sales and speed your progress on your career path.

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Wednesday, Mar 4, 2015

Jessica Helinski

Mobile Marketing Trends With the Most Potential

phonestore

As the mobile market continues to grow, innovation offers marketers opportunity to seize users’ attention in an ever-crowded field.

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Tuesday, Mar 3, 2015

Kathy Crosett

Over 26% of Local Franchisees Purchase Newspaper Ads

dogwalkfranchise

Local franchisees, small and medium-sized businesses (SMBs) operating in your market, can be your personal gold mine. BIA/Kelsey has just reported what you need to know about local franchisees this year – they’re going digital but they still buy plenty of newspaper and TV ads.

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Tuesday, Mar 3, 2015

Kathy Crosett

2015 Ad Market to Exceed Pre-Recession Spending Levels

marketinggraph

Winterberry analysts say the 2015 ad market will be the strongest yet. These analysts also warn there are a few red flags to watch for.

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Tuesday, Mar 3, 2015

Jessica Helinski

Don’t Let Your Digital Clients Break These “Instagram” Commandments

instagram-logo

Do your digital clients know the “ten commandments” of Instagram marketing? If not, it’s up to you to educate them!

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