Media Sales Today

Want to get your sales off to a fast start in 2012? Maybe you need to reevaluate how you measure your performance. That’s the advice from Doug Davidoff, sales consultant, which he shared on his blog recently.

  If you are behind on your professional goals, or just need a motivational boost, there’s an article by businessman and author Jeff Haden that may have some words to inspire you. He presents seven ways to increase personal productivity. From interrupting coworkers to those seemingly harmless Internet-surfing breaks, Haden advises how to handle potential [...]

  It’s quiz time! Test your email savvy with a little quiz by sales pro Geoffrey James. In his article appearing on BNET.com, he presents a scenario in which a prospect has not responded to a bid for a project. James then lists six “reminder” emails, and you the reader must decide which email will [...]

How about a little fun on the last Monday before the Christmas holiday?

Here are some new guidelines for mobile advertising that the Mobile Marketing Association just finalized this week.
Now there are 6 standard display units for mobile phones as well as recommended ad sizes for tablets. The MMA analyzed billions of impressions to come up with the Universal Mobile Ad Package, which is based on the most frequently and consistently used formats.

As the year inches closer to its end, you may find yourself mulling over the successes and failures of 2011. You may also be determined to start out the new year with a willingness to improve professionally.

  I was reading Meghan Gargan’s post about the dos and don’ts for sending social holiday greetings on the MarketingProfs website and thought her ideas might be helpful to you sales professionals. Whether you’re sending ecards, printed cards, or tweeting your wishes to clients and prospective clients, I think these basic principles apply to all [...]