Media Sales Today

Networking is not as easy as some may think. Just showing up at an event or passing along a business card likely won’t be enough to get your phone ringing. President of Fox Coaching Associates Nancy Fox, in a recent article for Rain Today, discusses how many salespeople approach networking the wrong way, primarily because they do so without a plan.

When speaking with prospects, do you have a go-question that always manages to get valuable information?

E-mail: Another wonderful tool at our fingertips to generate new business. But are you going about sending sales-related e-mails the wrong way? Sadly, many people are, including a particular salesperson who “cold” e-mailed Jim Logan, blogger at B2B Rainmaker.

Does your company Twitter? Or have a Facebook profile? If not, your business could be missing out on a lot of free and far-reaching promotion, networking opportunities, and chances to build strong professional relationships.