http://www.mediasalestoday.com Insights+Ideas for Media Advertising Sales Professionals Fri, 10 Sep 2010 09:00:15 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 http://www.mediasalestoday.com/archives/1769 http://www.mediasalestoday.com/archives/1769#comments Wed, 28 Oct 2009 08:00:24 +0000 Michelle OBrien http://www.mediasalestoday.com/?p=1769 Traditional media influenced more than 30 percent of recently surveyed pizza Adology Media Influence logoconsumers, while online media like restaurant Web sites were the most influential for restaurant-goers. The Ad-ology Research study also found 61 percent of U.S. consumers surveyed said they had visited “a restaurant they had not visited before” in the last year.]]> http://www.mediasalestoday.com/archives/1769/feed 0 http://www.mediasalestoday.com/archives/1180 http://www.mediasalestoday.com/archives/1180#comments Wed, 01 Jul 2009 08:00:16 +0000 Michelle OBrien http://www.mediasalestoday.com/?p=1180 A new Media Influence on Consumer Choice report says 57% of 18 to 24 year olds and 48.5% of 25 to 34 year olds say social media influenced their choice of a hair salon/barber or day spa. The Ad-ology Research report also found that 37% of 18 to 24 year olds were influenced by social networks.]]> http://www.mediasalestoday.com/archives/1180/feed 0 http://www.mediasalestoday.com/archives/706 http://www.mediasalestoday.com/archives/706#comments Thu, 26 Mar 2009 17:15:51 +0000 Michelle OBrien http://www.mediasalestoday.com/?p=706 Sixty-eight percent of women choose a pharmacy based on convenience/location compared to only 48% of men, according to the Spring 2009 Ad-ology Media Influence on Consumer Choice survey.]]> http://www.mediasalestoday.com/archives/706/feed 0 http://www.mediasalestoday.com/archives/4 http://www.mediasalestoday.com/archives/4#comments Mon, 29 Sep 2008 19:13:13 +0000 Michelle OBrien http://www.mediasalestoday.com/?p=4 According to the Fall 2008 Ad-ology Media Influence on Consumer Choice survey, 60.5 percent of U.S. consumers who recently purchased a mobile or wireless phone said online product reviews and user comments had some or significant influence on their purchase decision. Nearly 30 percent also rated information from blogs with the same level of influence.]]> http://www.mediasalestoday.com/archives/4/feed 0