Media Sales Today

  Advertising professionals – both ad sales managers and their account executives out on the streets  – are expecting positive revenue growth in 2010 as the economy and the ad market continues to recover.  Eighty-one percent of advertising sales managers and 91% of account executives expect revenue growth in 2010 versus 2009. According to the [...]

It’s a challenge to find good news lately, particularly if your industry, or especially your company, is struggling. Despite the recent woes facing many salespeople today (a time when buyers just aren’t buying), one communications coach is offering some advice: Be upbeat!