Media Sales Today

Earlier this month, America lost another notable: Andy Rooney. While Rooney was most commonly known as a writer and commentator, sales professional James Obermayer takes a look at him from a sales perspective.

According to Paul McCord, sales blogger, there are four pillars of sales referrals. The simple, straightforward notion of receiving a valuable referral is not realistic, and getting referrals is actually a much more complicated situation.

According to author and co-president of RAIN Group Mike Schultz, there’s a new definition for a qualified buyer: FAINT. Now this may differ from what many in the sales world have learned.

To successfully nurture a lead, one must first know the meaning of nurture.

Want to know the best-kept secret to attract clients? That’s the promise from “Sales Diva” Kim Duke in her article appearing on the EyesOnSales blog.

Ideally, all prospects would approach your business, already aware of your offerings and ready to sign a contract.