Media Sales Today

I am quite impressed with a pretty clever sales article I just read. The author, Shane Gibson, offers sales tips but in a unique manner: His tips are all past “tweets” he’s posted. That’s right – a sales article with tips, tricks and advice each in 140 characters or less.

Online video continues to gain in popularity, with increased consumption across all media categories, according to recently released data. Search engines continue to be the main way consumers find online video, but social media is an increasingly important source of referrals.

A few months back, I wrote a blog post that discussed rules that businesses should follow when using Twitter. The post featured suggestions from Eric Rudolf from THEsmallCOMPANYBLOG, and now Rudolf is back with five more “do’s” that can help you more successfully navigate the world of Twitter.

If you use Twitter for business-related purposes, an article on Rain Today has some advice for you. Written by marketer and blogger Eric Rudolf, the article highlights five rules that no business should break when using Twitter.

What exactly is Twitter? It’s a microblogging service, which means you’ve only got 140 characters to get your message across. You follow people and businesses that you’re interested in – from your Aunt Sally to your mechanic – and people and businesses follow you back. A lot of people have spent a lot of time trying to figure out how to make money with Twitter, what’s the ‘killer app?’ A new AdAge article shows that Twitter can be a great way for local businesses to drive real sales.

Does your company Twitter? Or have a Facebook profile? If not, your business could be missing out on a lot of free and far-reaching promotion, networking opportunities, and chances to build strong professional relationships.