Trade Associations

For competitive, media-specific selling points and research, use these external links to connect to a national trade association for your medium.

INTERNET/ONLINE:

• Internet Advertising Bureau (IAB)
• Local Media Association (LMA)

TELEVISION:

• Cable Television Advertising Bureau (CAB)
• National Association of Broadcasters (NAB)
• Ohio Association of Broadcasters (OAB)
• Television Advertising Bureau (TvB)

NEWSPAPER:

• Newspaper Association of America (NAA)
• Inland Press Association
• Association of Free Community Papers (AFCP)
• Independent Free Papers of America (IFPA)
• National Newspaper Association (NNA)

DIRECT RESPONSE:

• Direct Marketing Association (DMA)

RADIO:

• Radio Advertising Bureau (RAB)
• National Association of Broadcasters (NAB)

OUT-OF-HOME:

• Cinema Ad Council (CAC)
• Outdoor Advertising Association of America (OAAA)
• Out-of-Home Video Advertising Bureau (OVAB)